YOGI LOOK BOOK

FIND OUT HOW WE CAN HELP YOU TODAY

Contact us here about your project and we’ll get our creative minds onto it.

Product/Case Study Page Header Form
reCAPTCHA

FIND OUT HOW WE CAN HELP YOU TODAY

Contact us here about your project and we’ll get our creative minds onto it.

Product/Case Study Page Header Form - Mobile
reCAPTCHA
Fast printing turnaround - Newton Print
FAST
TURNAROUND
5-star customer service Devon printing company, Newton Print
CUSTOMER
LOVE
In house printing experts at Newton Print
IN-HOUSE
EXPERTS
Award winning printing and marketing
MARKETING
AWARDS
More than just a printing company
MORE THAN A
PRINTER
Printing and marketing company
MARKETER
HUB
FAST
TURNAROUND
CUSTOMER
LOVE
IN-HOUSE
EXPERTS
MARKETING
AWARDS
MORE THAN A
PRINTER
MARKETER
HUB

YOGI LOOK BOOK

Project of the Month Winner

DECEMBER 2017

Manchester-based agency Laced Creative were looking for the perfect print partner to produce a unique look book for their client YOGI, a luxury footwear brand.

Brief

Our client wanted to replicate the rustic charm of this very traditional, hand-made brand in print, creating a look book that replicated the on-product brand positioning.

Action

We took our client’s brief and worked it into something that was both practical and beautiful, presenting a number of options including either a thread-sewn or perfect-bound spine to keep it durable.

The cover became a very pure, uncluttered spot UV on the brown Kraft board to highlight the minimalism and cleanness of the brand. It was also essential to give a ‘wet footprint’ effect, which the spot UV varnish does perfectly.

This was complemented by the perfect thickness and ruggedness of our choice of uncoated paper for the text pages.

Specification

Title:
YOGI Look Book
Size:
A4
Printing:
Full colour throughout
Materials:
390gsm Kraft uncoated cover; 170gsm uncoated text
Finishing:
Cover spot UV varnished, perfect bound

Result

Laced Creative’s bold creativity and unique approach led us to choose this book for our prestigious Project of the Month award. It’s a gorgeous project that looks simply stunning.

What is the Project of the Month Award?

It is our very own awards programme launched in January 2018. We get to see hundreds of examples of creative, beautiful marketing every month and we wanted to recognise and reward those marketers who are bold enough to push the boat out. Each month, we shortlist the most innovative, daring and creative marketing projects that we print and choose one overall winner. It’s all part of our drive to make marketers’ lives easier and more rewarding.

FROM THE BLOG

8th April 2020 in Company news, Marketer Hub

How to get your marketing messaging right during a crisis

How your brand can practice what it preaches During these…
MORE
30th March 2020 in Company news, Marketer Hub

Marketer Hub: Marketing Messaging Strategy webinar recording

Check out the live recording of our first-ever Marketer Hub…
MORE
24th March 2020 in Company news

Covid-19 Update

Newton Print: What we're doing to manage the Covid-19 impact…
MORE
22nd January 2020 in Awards, Company news

FEEFO PLATINUM AWARD 2020 WINNERS

January 2020: Newton Print receives Feefo Platinum Trusted Service Award…
MORE

BRANDS WE’VE WORKED WITH

SIGN UP TO BE INSPIRED

You can unsubscribe at any time. Read our privacy policy.

Sign up to newsletter
SIGN UP TO BE INSPIRED

You can unsubscribe at any time. Read our privacy policy.

Sign up to newsletter

PROJECT
OF THE MONTH

MARKETER
HUB

NEED
CREATIVE DESIGN?

GET IN TOUCH

Footer Get In Touch Form