FIND OUT HOW WE CAN HELP YOU TODAY
Contact us here about your project and we’ll get our creative minds onto it.
FIND OUT HOW WE CAN HELP YOU TODAY
Contact us here about your project and we’ll get our creative minds onto it.
FIND OUT HOW WE CAN HELP YOU TODAY
Contact us here about your project and we’ll get our creative minds onto it.
Manchester-based agency Laced Creative were looking for the perfect print partner to produce a unique look book for their client YOGI, a luxury footwear brand.
Our client wanted to replicate the rustic charm of this very traditional, hand-made brand in print, creating a look book that replicated the on-product brand positioning.
We took our client’s brief and worked it into something that was both practical and beautiful, presenting a number of options including either a thread-sewn or perfect-bound spine to keep it durable.
The cover became a very pure, uncluttered spot UV on the brown Kraft board to highlight the minimalism and cleanness of the brand. It was also essential to give a ‘wet footprint’ effect, which the spot UV varnish does perfectly.
This was complemented by the perfect thickness and ruggedness of our choice of uncoated paper for the text pages.
Laced Creative’s bold creativity and unique approach led us to choose this book for our prestigious Project of the Month award. It’s a gorgeous project that looks simply stunning.
It is our very own awards programme launched in January 2018. We get to see hundreds of examples of creative, beautiful marketing every month and we wanted to recognise and reward those marketers who are bold enough to push the boat out. Each month, we shortlist the most innovative, daring and creative marketing projects that we print and choose one overall winner. It’s all part of our drive to make marketers’ lives easier and more rewarding.