POSH COW PACKAGING SLEEVES

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FIND OUT HOW WE CAN HELP YOU TODAY

Contact us here about your project and we’ll get our creative minds onto it.

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POSH COW PACKAGING SLEEVES

PROJECT OF THE MONTH WINNER

JANUARY 2020

Specialist food manufacturer Posh Cow Dairy asked us to produce luxury packaging sleeves for their whipped butter range, to sell the product in retail stores.

Action

Posh Cow’s agency came up with the stunning illustrated designs for the various butter flavours and introduced the subtle ‘flecks’ of gold foil to add a touch of sparkle to the sleeves.

We had to ensure the creases were in the right positions and the foiling areas were thick enough to highlight the metallic gold but thin enough to be subtle!

The packaging sleeves were then folded and glued by machine in bulk and shipped to the client in time for their launch.

Specification

Title:
Posh Cow food tub sleeve wraps
Size:
285 x 83mm
Printing:
Full colour throughout plus gold foil block (two designs)
Materials:
300gsm silk
Finishing:
Score, fold and glue in one position

Result

The photos speak for themselves (and they look even better in real life!). Look out for Posh Cow butters in M&S Food Halls and you’ll see what we mean. Gorgeous design, beautifully printed.

 

What is the Project of the Month Award?

It is our very own awards programme launched in January 2018. We get to see hundreds of examples of creative, beautiful marketing every month and we wanted to recognise and reward those marketers who are bold enough to push the boat out. Each month, we shortlist the most innovative, daring and creative marketing projects that we print and choose one overall winner. It’s all part of our drive to make marketers’ lives easier and more rewarding.

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